When you give your users the opportunity to click around

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YouTube video How to improve your bounce rate By improving the navigation on your website, you create good conditions for your visitors to stay longer on your website. via links on your website and encourage them to read more, they will more often stay on your website for a longer time. This will reduce the rejection rate on the various pages, and all other things being equal, it will contribute positively to your search engine optimization.

Tips for internal link building When building WhatsApp Number List internal links, there are two criteria that are important to follow: Link to relevant subpages and varied anchor text. Link to relevant subpages: We mention it again, it is important to link to pages that are relevant to the user and thus create value. It will often be an advantage to link to relevant sub-pages rather than the front page, as these are more detailed in description, which may be just what the user is looking for - the front page often already has a better position on Google, as there are typically more links and greater visibility. Varied anchor text: An anchor text is the text that is visually visible in a link.




When you create a link, the anchor text must be highlighted for the user, this is often done by making the text blue, underlined and in bold. The anchor text is important to focus on, as it is this that makes the link visible to the user. The anchor text must indicate what the linked page is about. But it can be an advantage to vary the anchor texts of the links, so that Google does not perceive it as "spam". Switch, for example, between generic text, names of brands and addresses of websites. Anchor text can also be image links. Content marketing - Create content that creates value Get the answer to what content marketing is, and learn more about how you can create relevant content for your target audience.