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You must first establish the What's included: Es Study cases opinion pieces Landing pages Podcast blog articles Videos Newsletters Presentations Julia McCoy | Stay safe. Stay home. #COVID , cCoy : Long content on the blog works very well to achieve positioning and get traffic Emails can be long or short, depending on the objective and audience Personal anecdotes on Instagram and LinkedIn work very well Web texts = short and powerful.
Have brainstorming sessions As you start gathering ideas for your content calendar, you'll want to talk to your sales and customer service teams to learn what potential customers ask most frequently and what they need to India Phone Number know before they buy. Then, gather that information and brainstorm with your marketing team to determine what topics you haven't covered yet and what different content strategies you can use to reach your target audience.
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FSE Digital , digital : One of the most valuable tools for your content calendar is your own (or your client's) team. Those who work in different areas of your business will have a better understanding of key industry events, seasonality and what triggers or slows down sales throughout the year! Digital Marketing Agency , kAgency : All members contribute ideas, but our content strategists, , and designers definitely lead the way. The more the team participates, the better the topic ideas will be. Use research tools You can use a wide variety of research tools for different types of content and find more detailed information that achieves better results. Julia McCoy | Stay safe. Stay home. #COVID , : NEVER create content without researching keywords,
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