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Well, thats only if its done well, as well see net! Make your webinar successful, watch out for bad practices As is often the case in Marketing, when a lever works, many companies grab it without thinking and do anything with it. With confinement and even before!, many leaders decided to barge into online conferences with their big clogs, using an interesting subject as an ecuse to just talk about themselves. Naturally, this is not a phenomenon specific to webinars. This bad practice is also very common in thematic breakfasts or event conferences. And lets be honest its annoying.
Everyone. When I organize a webinar, I regularly receive messages from participants who tell Albania WhatsApp Number me they were surprised by the quality of the presentation and by the fact that I did not talk about myself, our agency and our solutions. It works in my favor, clearly. to come. Because I also know that many prospects do not participate in my webinars because they were disappointed by the or that they followed elsewhere in the past! If you want to organize a webinar to promote your business for hour, forget it. We will talk about this later but it is not relevant and will not generate a return on investment because the messages you want to convey are not adapted to the maturity level of the participants and their epectations.

If you do this, you might sign client I honestly doubt it! but youll frustrate the rest of the audience who wont return in the future. Damage ! On the other hand, if you want to organize a webinar with the aim of bringing value to your target and making it a sustainable marketing lever, go for it, but not just any way. Now lets see how to organize an effective webinar. steps to organize a quality webinar . Define the right topic Im always shocked on this point when you organize a webinar, the choice of topic should be a central consideration. Often, it only takes a few minutes.
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